Cookie Policy
Proud Gardens
Cookie Policy
Last updated: April 2026
This Cookie Policy explains how Proud Gardens uses cookies, pixels, tags and similar technologies on proudgardens.co.uk.
1. What are cookies?
Cookies are small text files placed on your device when you visit a website. Similar technologies, such as pixels, tags and local storage, can also be used to recognise a device, measure website activity or support advertising.
2. How we use cookies
We may use cookies and similar technologies to:
- Make the website work properly.
- Remember cookie preferences.
- Understand how visitors use the website.
- Measure enquiries, quote requests and form submissions.
- Track the performance of Google Ads campaigns.
- Run Facebook and Instagram retargeting campaigns.
- Show relevant adverts to previous website visitors.
3. Types of cookies we use
| Cookie type | Purpose | Consent required? |
|---|---|---|
| Strictly necessary cookies | Needed for the website to function, security, form operation and cookie preference storage. | No |
| Analytics cookies | Help us understand website traffic, page views and user behaviour. | Yes |
| Advertising cookies | Used by Google Ads, Facebook and Instagram to measure adverts and support retargeting. | Yes |
| Functional cookies | Support optional website features and improve user experience. | Usually yes, unless strictly necessary |
4. Google Tag Manager
We may use Google Tag Manager to manage website tags and tracking scripts. Google Tag Manager itself helps deploy and manage tags, but the tags it controls may collect personal data or set cookies depending on your consent choices.
5. Google Ads
We may use Google Ads conversion tracking and remarketing. This helps us understand whether our adverts lead to enquiries and allows us to show relevant adverts to previous website visitors.
6. Facebook and Instagram retargeting
We may use Meta technologies, including Facebook Pixel/Meta Pixel, to measure advertising performance and show relevant adverts on Facebook and Instagram to people who have visited our website or interacted with our services.
7. Form tracking and data capture
When you submit a form on our website, we may collect the details you provide, such as name, email address, telephone number, postcode, service interest, preferred contact method and message. We may also record technical and marketing attribution information, such as the page you submitted the form from or the advert/campaign that referred you.
8. Managing your cookie preferences
You can manage non-essential cookies through our cookie banner or cookie settings tool. You can also block or delete cookies through your browser settings.
Blocking some cookies may affect how the website works or how accurately we can respond to advertising and enquiry activity.
9. Cookie consent
UK cookie rules generally require clear information and consent before non-essential analytics or advertising cookies are used. This includes cookies used for online advertising and web analytics. Your consent should be a clear positive action, and you should be able to reject non-essential cookies. The ICO says cookie explanations must be clear and easily available. :contentReference[oaicite:1]{index=1}
10. Updates to this Cookie Policy
We may update this Cookie Policy from time to time to reflect changes to our website, cookies, advertising platforms or legal requirements.
11. Contact us
If you have questions about this Cookie Policy, contact Proud Gardens at enquiries@proudgardens.co.uk or call 0121 722 2141.
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